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The Six-Figure Doula: For career birth workers building sustainable, high-income businesses
For the doula or perinatal pro who knows this work changes lives and deserves to pay well.
For the woman who’s done undercharging, overgiving, and second-guessing herself.
For the one who’s ready to build a sustainable, profitable business without selling her soul or burning herself out.
On The Six Figure Doula Podcast, we talk about the conversations most doulas avoid:
- Money, pricing, and premium offers
- Sales without pressure, manipulation, or bro-marketing
- Building visibility & magnetic marketing that actually attracts aligned clients
- Leadership, identity, and the mindset shifts required to grow
- Simplifying your business instead of piling on more noise
This isn’t a podcast about doing more.
It’s about doing less- better.
You won’t find hustle culture here.
You won’t find watered-down social media advice or “try this trend” strategies.
And you definitely won’t find permission to stay small.
You’ll find honest reflections, real sales strategy, and direct conversations about what it actually takes to become a booked-out, confident, well-paid doula.
This podcast is for you if:
- You want premium clients who respect your work
- You’re ready to sell with integrity and certainty
- You’re done explaining or justifying your prices
- You want freedom, not chaos disguised as “passion”
- You’re all-in on building something that lasts
If you’re looking for comfort, this isn’t it.
If you’re looking for clarity, conviction, and a business that supports your life-
you’re in the right place.
Welcome to The Six Figure Doula Podcast.
Let’s build something real.
The Six-Figure Doula: For career birth workers building sustainable, high-income businesses
71. How to Turn Your Doula Instagram Bio Into a 24/7 Client Magnet
Your doula Instagram bio is the front lawn of your online home. And right now? A lot of birth workers are wondering why no one’s knocking when the lawn’s looking a little… patchy.
In this episode, I'm diving into how to transform that tiny little square of text at the top of your profile into a full-blown client magnet.
I’ll walk you through the 5 simple steps to turn your bio from “meh” to magnetic, so that when a mama is scrolling at 2AM searching for support, you’re the one she finds.
You’ll learn:
🌿 How to research like a detective (not a copycat) so your ideal clients can actually find you
🩵 The #1 most searchable part of your bio, and how to use it strategically
🔥 Why your face (not your logo) is what actually converts
💡 The simple, no-fluff formula for a clear and emotional bio that stops the scroll
💬 How to write a call to action that gets clicks, not crickets
If you’re ready to stop blending in, get seen by the right pregnant and postpartum mothers, and have your Instagram bio work while you’re at a birth, with your kids, or sleeping, this episode’s your birthy blueprint.
And bonus? I’m offering a few free Magnetic IG Bio Makeovers this week to help you nail it even faster.
🎧 Listen now, grab your notes, and let’s make your online presence look as powerful as the work you do in birth spaces.
👉 DM me the word AUDIT on Instagram or check the link in the show notes to snag your free audit before spots fill.
AND!!!! The WAITLIST just dropped for my newest Social Media Mastery program for Doulas. Be the first to know when it goes live (and snag the VIP early-bird bonuses) and join here.
Struggling to grow your doula business? Tired of chasing pregnant mothers online? Imagine effortlessly attracting your dream clients and reaching the mamas you're meant to serve!?
⬇️ START HERE ⬇️
FREE: Book Out Your Doula Calendar With These 3 Questions